Economy of Scale Podcast

Bloomberg Media Studios × Dubai Economy and Tourism
Art Direction & Design

Podcast branding for Economy of Scale, produced by Bloomberg Media Studios with Dubai's Department of Economy and Tourism. The series looks at how Dubai is building itself into a global financial hub.

The identity is built around overlapping spheres that act as a flexible grid. This gives each episode its own personality while the palette and geometry stay locked, so the series still reads as one system.

Key art covered the full rollout: the main show cover and episode covers. Together they form a kit that scales from a podcast thumbnail to a full poster.




 37°14′0″N 115°48′30″W